How AI Gives Startups a Marketing Edge Written by “AI is not a nice-to-have anymore, just a must-have. You have to apply it or you will be left behind.” – Fei-Fei Li In a world of constant change, those who can adapt quickly will thrive. And that’s exactly...
8 Signs Your Website Needs an Overhaul Written by Since you created your website, the market you operate in has evolved, and your prospects are now likely to visit your competitors’ websites as well. This raises the question of how well your website stacks up against...
Some important statistics to bear in mind before we begin: Content marketing costs 62% less than traditional marketing efforts and generates three times as many leads. (Source: DemandMetric) Organizations with tightly aligned sales and marketing functions experience...
Introduction “The stories we tell literally make the world. If you want to change the world, you need to change your story. This truth applies both to individuals and institutions,” said Michael Margolis, a prominent marketing and storytelling expert. In...
To succeed in the age of digital marketing, businesses must optimize their online presence for lead generation. As the renowned marketing guru, Seth Godin, says, “The internet rewards the focused.” It’s crucial to identify specific areas on your...
